How To Use SEO for Reputation Management (and Vice Versa) To build a solid online reputation management SEO strategy, you need to follow these 10 tips: 1. Audit and Monitor All Your Marketing Channels When it comes to any facet of digital marketing, you can never go wrong by starting with an audit of all […]
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What Are the Best eCommerce Platforms? Here Are Our Top Picks The top online eCommerce platforms can vary depending on your product, business model and other factors. Here are some of the most popular platforms to browse: 1. Shopify Shopify is a leading eCommerce platform known for its ease of use and extensive features. It […]
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How Customer Lifetime Value Is Calculated Businesses typically use a formula to calculate lifetime customer value that factors in average purchase value, purchase frequency and customer lifespan. Average Purchase Value: This is calculated by dividing total revenue by the number of purchases made during a specific period. It tells you how much a customer typically […]
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How To Set Up a YouTube Channel: 3 Steps YouTube is a prime platform for cultivating a loyal audience and even generating a substantial income. On top of that, it’s easy to repurpose YouTube content into TikTok content, Instagram Reels or other short-form formats, expanding your reach effortlessly. Learn how to start a YouTube channel […]
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